With profit margins tightening, car dealer marketing strategies have to be smarter and more targeted so dealers can maximize their return on investment.
EVs vs. Hybrids: Which One Actually Fits Your Life?EVs vs. Hybrids: Which One Actually Fits Your Life?
You’ve probably heard both sides by now. Your neighbor swears by their Tesla and hasn’t touched a gas station in months. Your coworker loves their hybrid and never worries about
Hyundai Just Made the IONIQ 5 Nearly $10,000 Cheaper for 2026Hyundai Just Made the IONIQ 5 Nearly $10,000 Cheaper for 2026
Right when everyone thought EV prices were stuck at premium levels, Hyundai dropped a bombshell. The 2026 IONIQ 5 just got slashed by up to $9,800 across almost every trim
When Brands Try to Be Cool on the Internet (And Why It Usually Backfires)When Brands Try to Be Cool on the Internet (And Why It Usually Backfires)
Sometimes brand meme marketing can backfire. Some memes help create cultural trends, but often, brands shouldn’t try to be cool on the internet.
Top Reliable Models Under $10,000 in 2025Top Reliable Models Under $10,000 in 2025
Shopping for a dependable car under ten grand feels like hunting for a unicorn these days. But here’s the thing – there are still some real gems out there if
Most Reliable Honda Civic Years: What to Look for When Buying UsedMost Reliable Honda Civic Years: What to Look for When Buying Used
Shopping for a used Honda Civic feels like navigating a minefield sometimes. With over 50 years of production, you’ve got tons of model years to choose from, but some will
Why Your Dealership Needs Separate Google Profiles for Each DepartmentWhy Your Dealership Needs Separate Google Profiles for Each Department
If your car dealership has only one Google My Business profile, you’re probably missing out. You can have multiple listings for your location.
Toyota’s New Engine Family Concerns RivalsToyota’s New Engine Family Concerns Rivals
Toyota’s new engine lineup is coming soon, and it will feature better fuel economy and lower emissions without any major downsides. Rivals are taking notice for more than one reason.
How to Leverage Reviews and Testimonials for Online ReputationHow to Leverage Reviews and Testimonials for Online Reputation
You receive reviews and testimonials from customers, but how can you leverage these to improve your online reputation and give your dealership a boost?